LU FROM MAGALU

With 31,2 million followers on social media, Lu is the biggest virtual Influencer on the internet, overcoming names like Barbie, Nobody Sausage, Miquela, Minnie Mouse, and FN Meka. And she is from Brazil, the face of the biggest retail store in the country.

OGILVY

CCO: Sergio Mugnaini

ECD: Daniel Schiavon
Samir Mesquita

HEAD OF ART: Ricardo Lemos Lopes

ACD: Breno Rodrigues
Pedro Gouveia

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